London Pop Up Shop
Over 40 pieces of POS collateral were designed and produced to create an immersive and theatrical pop-up store for Sylvanian Families.
The exclusive London themed store provided a magical interactive shopper experience.
60% sales and 40% experience space. Designed to create the WOW factor inside and out!
A ‘white box’ fit out transformed the space at 52 Brewer Street, with wall-to-wall graphics and floor vinyls creating a magical backdrop for moving dioramas, interactive play areas, stock and those all-important photo opportunities, ready for the celebrity opening launch.