IDEA | ZAGG DID Limerick

Creative Vision. Precision Build. Retail That Performs.

Proud to showcase a recent success story; our collaboration with ZAGG to create an engaging retail experience at the new DID Electrical flagship store in Limerick, Ireland. A seamless recreation of the visual concept via a process which engaged nearly every internal team in the business and saw us work in close partnership with our client, the retailer, and trusted suppliers.

“Big thanks to Laura and the IDEA team for their exceptional work on our new immersive retail showcase at the recently opened DID Electrical concept store in Limerick. From concept to rollout, Laura and team were a pleasure to deal with—patient, agile, and detail oriented, even when contending with very tight deadlines. I look forward to seeing the space drive real customer engagement and measurable results for ZAGG and DID.” Adrian Fennell Director of Marketing at ZAGG International

Design & Develop

This project wasn’t just about installing beautiful retail fixtures; it involved designing an experience with a clear focus on product discovery and interaction. Thoughtfully crafted touchpoints delivered clear, compelling information and hands-on engagement, turning browsing into confident, meaningful purchasing decisions. From initial 3D concept development and technical design to hands-on project management every early detail was executed with precision and care.

Produce & Install

Our highly skilled and exceptional production team brought the vision to life through a combination of high-resolution printing across multiple substrates, precision CNC and laser-cut acrylics, intricately hand-crafted components, and advanced tech integration, including app connectivity and dynamic digital content.

We provided full assembly support, managing everything from electrical wiring to wrapping and packaging, ensuring each element was ready for safe and seamless overseas delivery and installation. We worked closely with ZAGG throughout, making key changes during production to reflect changing needs and adjusting part dimensions to match store updates. Thanks to our agile approach, in-house capabilities, and experience, we adapted quickly without affecting the unit’s look or project timeline.